A confusing question for the newcomer to this industry is, "Just who is selling the products?"
Are you wondering just who sells the products? Sure, we all get the message about signing up every cousin, brother, sister and aunt into the business but the burning question is just who is selling the products? Are you confused on that as well?
To find my answer I dove into reading. One of the best books I found was Mark Yarnell's book; 'My First Year in Network Marketing'.
Who is Mark Yarnell? Well, possibly one of the most successful people in this industry of MLM. Mark was a preacher in a small church near Austin, Texas that was going broke. He realized he had to find an alternative source for generating income to support his family.
A friend of his (folks, right there is one of the keys) asked him to look at a business opportunity that had to with MLM and nutritional products.
Mark was a natural as he had already developed the ability to communicate and garner support of large numbers of people (folks, another key-Personal Development). Marks' checks grew past $6,000,000 a year. Interestingly, 90% of his earnings he has gifted to charitable organizations. Mark clearly is a selfless person. (Folks, another key).
But, just what was his secret. Who was selling the products? What did he know that few of us had heard of before? Here it is. It's called DUPLICATION. Just what do we mean by the word duplication? Simply stated it is developed by creating a recipe for success that is so simple and understandable that anyone can do it.
After developing the recipe he taught that recipe to everyone on his front line. Then, he taught them how to teach that recipe to members of their front line. Then, he taught members of his organization to focus on PERSONAL DEVELOPMENT with a focus on leadership skills. From there his organization exploded.
Now, I just covered a mouthful! I mean that paragraph above summarizes the engine that drives this industry.
Back on the question of just who is selling the products. Here it is.
When we have a simple recipe for success in place one of the elements of that recipe is that everyone tries the products. That builds point volume (PV) or (BV) bonus volume or whatever your company calls it. Every MLM company assigns a certain point volume to each product. As products are moved our Point Volume (PV) increases and our checks grow. Because this is called MULTI-LEVEL MARKETING we are compensated on multiple levels of our organization.
What I mean by a simple recipe is best explained by example. Say we have come across a recipe for an incredible cookie. Why, this cookie is so great and receives such raving reviews you just know in your heart there is a market for it. So, you sit down and write a recipe.
Your cookie recipe is precise. It lists all of the ingredients needed and the exact quantities to be used. It describes exactly how the ingredients are measured and mixed. Then, it teaches exactly the temperature to preheat the oven and the baking time.
Amazingly everyone that follows the recipe exactly is producing the same cookie, no matter where they are being baked; Florida, New York, California or Oregon. It doesn't matter. Everyone is producing the same cookie.
Because the cookie is so good the world starts raving about the cookie and a business is formed that moves to MOMENTUM. (We'll talk about Momentum in another article).
Well, the answer to the question of who is selling the products is right there in front of you. Everyone that joins your organization and follows your proven RECIPE FOR SUCCESS will be consuming and sharing products that then creates an income stream for you.
Are you wondering just who sells the products? Sure, we all get the message about signing up every cousin, brother, sister and aunt into the business but the burning question is just who is selling the products? Are you confused on that as well?
To find my answer I dove into reading. One of the best books I found was Mark Yarnell's book; 'My First Year in Network Marketing'.
Who is Mark Yarnell? Well, possibly one of the most successful people in this industry of MLM. Mark was a preacher in a small church near Austin, Texas that was going broke. He realized he had to find an alternative source for generating income to support his family.
A friend of his (folks, right there is one of the keys) asked him to look at a business opportunity that had to with MLM and nutritional products.
Mark was a natural as he had already developed the ability to communicate and garner support of large numbers of people (folks, another key-Personal Development). Marks' checks grew past $6,000,000 a year. Interestingly, 90% of his earnings he has gifted to charitable organizations. Mark clearly is a selfless person. (Folks, another key).
But, just what was his secret. Who was selling the products? What did he know that few of us had heard of before? Here it is. It's called DUPLICATION. Just what do we mean by the word duplication? Simply stated it is developed by creating a recipe for success that is so simple and understandable that anyone can do it.
After developing the recipe he taught that recipe to everyone on his front line. Then, he taught them how to teach that recipe to members of their front line. Then, he taught members of his organization to focus on PERSONAL DEVELOPMENT with a focus on leadership skills. From there his organization exploded.
Now, I just covered a mouthful! I mean that paragraph above summarizes the engine that drives this industry.
Back on the question of just who is selling the products. Here it is.
When we have a simple recipe for success in place one of the elements of that recipe is that everyone tries the products. That builds point volume (PV) or (BV) bonus volume or whatever your company calls it. Every MLM company assigns a certain point volume to each product. As products are moved our Point Volume (PV) increases and our checks grow. Because this is called MULTI-LEVEL MARKETING we are compensated on multiple levels of our organization.
What I mean by a simple recipe is best explained by example. Say we have come across a recipe for an incredible cookie. Why, this cookie is so great and receives such raving reviews you just know in your heart there is a market for it. So, you sit down and write a recipe.
Your cookie recipe is precise. It lists all of the ingredients needed and the exact quantities to be used. It describes exactly how the ingredients are measured and mixed. Then, it teaches exactly the temperature to preheat the oven and the baking time.
Amazingly everyone that follows the recipe exactly is producing the same cookie, no matter where they are being baked; Florida, New York, California or Oregon. It doesn't matter. Everyone is producing the same cookie.
Because the cookie is so good the world starts raving about the cookie and a business is formed that moves to MOMENTUM. (We'll talk about Momentum in another article).
Well, the answer to the question of who is selling the products is right there in front of you. Everyone that joins your organization and follows your proven RECIPE FOR SUCCESS will be consuming and sharing products that then creates an income stream for you.
If you are looking for the best MLM Training come and see what we're doing.
Article Source:
http://EzineArticles.com/?expert=Brad_Near
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